Bike Life from Hermann & Audrey on Vimeo.
Bike Life was arranged using video submissions of user- generated content related to cycling. As a part of Hermann & Audrey’s annual exhibit, Life Cycles, the Bike Life video installation revealed the universal emotions & values of cycling shared around the world.
Life Cycles is a gallery show about bicycles and the people who ride them. Like Toronto, the culture of cycling is inclusive and holds no discrimination between race, social status, colour or age. Bicycles bring about new connections, positive experiences and liberate us.This exhibit shines a light to the power, vibrancy and passion for bicycles here at home in Toronto, and all over the world.
Life Cycles, the exhibit, is a Hermann & Audrey project. Hermann & Audrey is a Creative House that attracts and fosters the passionate, good-hearted, exceptional and relevant talents of today to work in tandem for commercial, artistic and philanthropic goals.
Video courtesy of Hermann & Audrey.
Feature image courtesy of Today is the Best Day of our Lives